A Rebrand: I previously worked with the Co-Owner of the Acton Academy NH school, Mary Beth Workman, on another branding project, so when she reached out about helping them rebrand Acton Academy I was happy to do so!
The Request: Keep similar if not the same colors of the old branding, but replace and update the logo and typography. They wanted something illustrative that matched their new location in New Hampshire and included an eagle. I created a handful of illustration options that focused on the lakes and nature near them.
I also created a brand guideline sheet and editable PDF document for new branded business cards for their staff. Below, you will find their previous logo, the finalized illustrative and typographic logos I created and the brand guidelines sheet with brand details and style recommendations.
